Taco Bell and Bad Birdie Invitational have teamed up for an epic partnership that benefits junior golfers.
Earlier this week, 16 junior golfers (8 boys, 8 girls) hit the green at Monarch Beach Golf Links for a chance to earn pro tour exemptions to the Ford Championship presented by Wild Horse Pass and the Puerto Rico Open. In addition to clearing the fairway for these aspiring athletes, Taco Bell and Bad Birdie are also bringing bold flavor to fairway fashion, debuting a streetwear-meets-golf collab that throws the traditional dress code out the window. To celebrate the unexpected partnership bringing fresh energy to the course, Taco Bell and Bad Birdie have dropped a limited-edition merch collection available via the Bad Birdie website.
The limited-edition Taco Bell x Bad Birdie merch capsule includes: streetwear-inspired pullovers, polos and hats, performance-driven fits with Taco Bell attitude, and premium golf accessories designed to break the mold. The vibrant and rebellious collection is designed to celebrate individuality, community, and rule-breaking on the course and beyond, offering fans a streetwear-infused spin on premium golf apparel.
Taco Bell
And in true Live Más spirit, as part of the invitational’s mission to give back and uplift the communities these athletes represent, the Taco Bell Foundation will make a $2,500 grant to one mission-aligned nonprofit selected by each participating junior golfer for a total of $40,000 in grants. The initiative underscores Taco Bell and Taco Bell Foundation’s commitment to championing youth ambition both on and off the course.
"We’re excited to swing into new territory with Bad Birdie—a brand that’s redefined
expressive, unconventional fashion on and off the golf course," said Taco Bell’s Chief Marketing Officer, Taylor Montgomery, in a statement. "This partnership brings our shared love for breaking the mold in a way that celebrates individuality, opens the doors for the next generation of cultural rebel golfers, and delivers something totally unexpected for fans."
The collection can be purchased on BadBirdieGolf.com.
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