Alix Earle gave fans a taste of summer in a new photo series from Cannes, France, where she brought together swimwear shots and sunsets all in one beachside recap. The 23-year-old influencer has made a habit of turning her travels into content gold, and this trip to the French Riviera was a perfect example.
In the Instagram update from Saturday, June 21, Earle posed on a patio overlooking the water, barefoot in an oversized blue button-down worn off the shoulder. She held a can of Poppi, the sponsor featured in much of the post. Other images showed her in a cream bikini with black trim, a white halter top paired with a short black skirt, and a romantic backless dress tied with a bow as the sun set over the bay.
The Sports Illustrated swimsuit model also made an appearance at a Cannes Lions event hosted by TikTok, where she wore a sleek white dress and black sunglasses while speaking on a panel. Earle has more than 7.5 million followers on the social network.
Her boyfriend, Texans' wide receiver Braxton Berrios, 29, wasn’t in Cannes, but fans in the comments were quick to mention him since he’s rehabbing from a knee injury and preparing to hopefully play in the upcoming NFL season.
With each trip, Earle mixes her fun personality with savvy online promotion, and this time she did it from the French Riviera. Between the outfits, the ocean, and the buzz she generates, it’s clear she knows how to keep all eyes on her no matter the backdrop.
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