LeBron James' Prime Day deal means you can score 35% off The Shop products on Amazon

Jael Rucker

LeBron James' Prime Day deal means you can score 35% off The Shop products on Amazon image

Amazon Prime Day week is soon approaching, and LeBron James is at the front and center of all the shopping madness.

James, who has a deal with the nation’s largest retailer, is the star of Amazon's new Prime Day 60-second ad campaign, where he imagines how Prime Day deals can help him figure out 'What's Next' in his legendary career. As he is daydreaming about becoming a barber, a chef, or a lounge singer, the campaign cuts to customers shopping for whatever they're into with millions of exclusive deals. This includes deals from LeBron's brand, The Shop Men’s Grooming Line, where you can score up to 35 percent off on select products.

For example, there's The Shop Men's Conditioning Beard Cream, which is a leave-in moisturizer packed with Avocado Oil and Shea Butter. Then there's The Shop Men's Soothing Shave Cream, an ultra-rich lather for all skin types that prevents nicks, razor burn and irritation through its primary Macadamia Oil ingredient.

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The excitement of this campaign builds with a star-studded lineup—leading up to and throughout Prime Day—featuring deals on highly-rated 4+ star products, including hundreds of favorites from creators, alongside show-stopping deals from celebrity-created brands like Lemme, INBLOOM and The Honest Company. 

In the meantime, we'll have to see what really "is next" for James, as he hasn't given a public announcement on whether or not he'll be returning for a 23rd year in the NBA. Time will be the definitive answer on that one, but at least you'll be able to take advantage of these deals in the meantime.

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Jael Rucker

Jael Rucker has worked as the Associate Commerce Editor at PureWow, focusing on analytics and trends to pitch stories and optimize articles that build and engage their audience. Her work has also been seen in Footwear News and WWD. Prior to 2024, she was the style and pop culture editor at ONE37pm for over three years, contributing numerous product reviews, brand profiles and fashion trend reports, which included interviewing Steph Curry, Snoop Dogg and more.