Boxing icon Katie Taylor enters the ring with a new partnership

Jael Rucker

Boxing icon Katie Taylor enters the ring with a new partnership image

Boxing icon Katie Taylor is adding a new endeavor to her already loaded resume.

Announced Thursday, the iconic Irish fighter is teaming up with global sportswear brand Champion ahead of her upcoming trilogy fight against Amanda Serrano at Madison Square Garden, which airs live on Netflix July 11. A force in the ring, Katie has become synonymous with grit, greatness, and unshakable belief and is considered by many to be the greatest female fighter of all time. The partnership includes a limited-edition KT Reverse Weave t-shirt, which pays tribute to her extraordinary career, as well as a bespoke fight kit and team gear for the Serrano encounter and will lead to the launch later this year of a next-generation combat sports range, shaped by deep collaboration and insights from Taylor.

Following the signing in May of UFC Heavyweight Champion Tom Aspinall, this collaboration supercharges Champion’s commitment to the world of combat sports, a space defined by discipline, intensity, and the relentless pursuit of excellence.

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"Every boxer dreams of being a Champion and I was no different as a child. I've been lucky enough to realize those dreams over the years in the amateurs at world level and the Olympics and now as a professional boxer in becoming a two weight Undisputed Champion so to partner with Champion just seems like the perfect fit," said Taylor via a statement.

She continued, "Champion is such an iconic brand and known around the world. It has such a rich history in sport going back over one hundred years so it's fantastic to partner with them. I'm really excited to be hands-on in helping to develop Champion's boxing range by drawing on my own experience in the sport and helping to create a product range that lives up to the Champion name and our shared values."

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Jael Rucker

Jael Rucker has worked as the Associate Commerce Editor at PureWow, focusing on analytics and trends to pitch stories and optimize articles that build and engage their audience. Her work has also been seen in Footwear News and WWD. Prior to 2024, she was the style and pop culture editor at ONE37pm for over three years, contributing numerous product reviews, brand profiles and fashion trend reports, which included interviewing Steph Curry, Snoop Dogg and more.